L'art d'unir les forces

When working in the field of events, we quickly learn that thee teamworke is the key to success. We have to build on each other's experience and keep egos at bay since every action will affect the way things unfold. A simple doubt, a decision or even a fraction of a second can make the difference between the success or failure of a project.jet.

That being said, even when you have the best team in the world, the unexpected can come and mix the cards without you being able to foresee it. Expressionn « the days go by, but are not alike» Could not have applied better in mid-March of this year. In fact, at the start of the week, we were in the middle of planning the summer season: inventory management, planning with customers, order tracking, everything that is most normal for this period. We were far from suspecting that as of March 13, a large portion of the employees would be sent home, without really knowing when they would have the chance to return since the events would all be canceled one after the other. The industry in which we operate was the first to be affected and will likely bement the last to be reactivated since it is based on coming together..

So it's with AGORA OPUS3,MCI and YULISM at his side that theABP Group founded the Regroupement de lindustrie des events d 'affaires, in order to be heard by the government and to illustrate the situation in which we find ourselves.uve.

Regroupement de l'industrie des événements d'affaires

A simple look at social media makes it realize that everyone is trying to get their piece of the pie. Several petitions, alliances and others have emerged to denounce the situation of each. We quickly realized that if we didn't move, we could only watch the wave go by and live with the consequences of it all. This attitude does not reflect the vision of our company at all, and since we had time and resources at our disposal, we rolled up our sleeves and went for it.ncé.

With the committee mentioned above, we want to tackle the situation head-on by mainly targeting the’business events industrys. We have chosen this sector because it is the one that has the most economic repercussions and that brings the most visibility to our regions. We had to choose only one sector because by tackling everything at the same time, we risked diluting the message.age.

By conducting a survey of our network, we managed to bring together more than110 members who have joined us in order to get our message out to people with the influence needed to make a difference..

What's inspiring about all of this is seeing all these peoplee rally to their competitors to join forces and weather the storm together. Rivalries no longer count, we owe it to ourselves to stand together. At this point, we are no longer talking about the survival of the companies we represent, but rather about the survival of the industry and this is int en joining forces that we will be able to make a difference!

For more information on the grouping, we invite you to visit our website. 

By: Marie-Claude Bérubé ABP GroupP

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